This has always been a "NITCHE" car and the "NITCHE" car has always been harder to sell than any other type of vehicle. Even the Corvette/Viper has a hard time being sold. Why are they sweating now? Too early to look into numbers on these cars. And the E.P. pricing is helping all Big 3 brands sell. But in reality they're hurting the Auto industry, especially used car sales. It's all about perception any way. The deals that were going on before were just as good with all the incentives that were out there. They should have left the incentives alone and still lowered the price. That would have been a deal. They also hurt us as salesmen. there isn't any money to be made anymore selling the American Car Brands.