Feets: That's serious race car stuff there... It looks like the set-up that my buddies have on their GT3 Cup cars.
http://www.arlanmotorsport.com It is common on sports racers since many of them run enduro events (4 hours +) Take a look at a GT or DP class car that runs with ALMS or IMSA and you'll see some very tricked-out systems similar to that SLR... But you're talking about a braking system that runs upwards of $15,000...
It is a necessary evil though, especially for enduro events... If you have ever watched any of the 24 hour races on TV when they get into the night time broadcast you can see these cars zipping by with big red-hot brake rotors that glow in the dark bright red...