Originally Posted by SRT6 Dan
BMW is entry level only on the base model ! And this model is written up in autoweek as a new Drivers car and not really expected to be less a expensive BMW so they say!
Well, I thought "all" BMW's were the "Ultimate Driving Machines."
To say that this 1-Series is a more driver oriented and performing car defieswhat the public perception is, and when it comes to what people believe, Perception is Reality. 1,3,5,6,7 They go in order of size and price, so therfore the 1 is the ENTRY LEVEL car. I don't care what Autoweek sayus it is, they don't buy them. They are handed these cars to use for free. That description easily matches the new 335i Coupe aswell. Regardless of the BS and Babble that the pipe smoking marketing gurus in Bavaria are spewing, it's the cheapest BMW currently available and it prices itself out of the market. The average BMW buyer isn't even worried about the performance, only what their neighbors think. I don't think they will justify spending $40,000 on what the neighbors will think is a cheap entry level car, whrn they can get the same options on a 3 Series for $4,000 more. that's only $75 more a month in payment for the 3, which one would you buy? If you're going to pay $600 a month for a 1, you may as well pay $675 for the nicer 3. Just my $0.02. I'm sure that 99% of the general public will feel the same way. oh, and you size 6 font in your posts is REALLY annoying! I fixed it for you.