I always wondered about the X being used for the cross in Crossfire, isn't this more of a cross in Crossfire?
+FIRE

Although it is a logo and most Crossfire owners know what XFire is, the logo is an ad or sign to show everyone that we belong to a unique club. Just as everyone knows a Vette club is a Corvette club. On the other hand, the logo is on a Crossfire and the car itself will peak interest, so they can assume the XFire logo is for a Crossfire club.

I'm just rambling on. Either way the NEW ENGLAND CROSSFIRES or XFIRES will have a unique logo and glad to have helped in any way.