That's right, I work at a mexican dealer.

But make no mistake about it, that price is what we dealers give to our customers, we just want to get rid of the cars.

They have been a really tough sell over here, we have very stiff competition from premium brands, we have models from Alfa Romeo, Peugeot, Renault, BMW, Audi, Mercedes and some others that are not for sale in the US.

Those cars are priced right aruond the XFire, and people down here would be seen driving the cheapest Audi ever than a Chrysler.

The Mexican market is aimed at euro cars, american cars have kind of a bad rep, it doesn't matter how good the car is, the average "premium" customer prefers a euro brand.

True story.