I painted the wheels on my old car with wheel paint. From the factory the wheels were painted light gray (like the crossfire), I painted them dark gunmetal and left the outter lip light gray. They turned out really good.
I scuffed up the original paint with sandpaper to help the new paint stick, then painted, and clear coated. It held up pretty well but started to show marks after 2 years and 30k miles, mainly due to driving it on salty roads.
Here is pics:
http://community.webshots.com/photo/...68216785buhRNi
http://community.webshots.com/photo/...68216839sTStWz