USB is USB. There is no "Special Copper". For audio applications, 40 mb/second is extreme overkill anyhow.

This guy from Crutchfield will also sell you $99 Monster HDMI cables because they "give a better picture".

Hogwash. Digital signals are remarkably forgiving.

USB 2.0 has a raw data rate at 480Mbps, and it is rated 40 times faster than its predecessor interface, USB 1.1, which tops at 12Mbps. Originally, USB 2.0 was intended to go only as fast as 240Mbps, but in October 1999, USB 2.0 Promoter Group pumped up the speed to 480Mbps.
As far as we know, effective rate reaches at 40MBps or 320Mbps for bulk transfer on a USB 2.0 hard drive with no one else is sharing the bus. Flash Drives seem to be catching up too with the some hitting 30MB/s milestone. For all we know, USB interface could become become the bottleneck for flash drives as early as 2008.