Add the below to their nightmare. Maybe, like GM found, it's not always good to be numero uno.
THE TOYOTA RECALL CRISIS
Toyota ordered by Japan to address Prius brake complaints
TOKYO -- Toyota Motor Corp., already grappling with recalls totaling 8.1 million vehicles on five continents, has been ordered by Japan's Ministry of Transportation to investigate a rash of consumer complaints about braking problems in its popular third-generation Prius hybrid vehicle.
The Japanese carmaker has received several complaints about braking in the Prius in both Japan and North America since the end of last year, Toyota spokeswoman Ririko Takeuchi said.
She did not say when the directive was issued or how Toyota would respond. She also declined to give a figure for the number of complaints but said most were filed since the end of last year.
News of the fresh investigation comes as the world's largest automaker struggles to rein in a recall crisis aimed at fixing incidents of unintended acceleration in some of its vehicles. Since last fall, Toyota has recalled 8.1 million vehicles worldwide -- more cars than it sold last year.
Problems with the latest generation of the Prius, which went on sale in the United States, Europe and Japan last year, would be another blow. The green halo surrounding the popular hybrid is largely credited for Toyota's image as a leader in environmentally friendly technology.
“All the complaints were nearly the same,” Takeuchi said. “They are usually about driving in bumpy or icy conditions and when you push the brake, there is an unusual feel.”[/font]
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