Just got the 285/35 installed on my car. I had nitto invo's.

I do think these area bit louder. Not bad at all, but I can definitely hear them more than I could the invos. Only a few hundred miles on them, so no idea about tread wear. Hopefully they are better than the invos, only lasting 7000 miles.

I think they stick better than the invos did. They are wider though, so it's probably not a fair comparison. So far I like them though.

Only other downside is the tread pattern isn't nearly as cool as the invo's was.