[quote=Joliet John]I think when you're driving a 6 figure car, you don't need to push for any more "Look at me!" factor.quote]

You got a point, it does seem to be a popular practice with Bricklins, and Bradley GT's as well.
But I think it's mostly for the kids, 6 figure cars usually means nothing to them unless it looks like a Lambo, and the new Merc doesn't look that radical.