This can cut both ways. My other hobby is in home theater equipment. When you reach the high-end stuff, you find yourself in a situation where all dealers will give the same price and you're definitely not looking at WalMart.

So the question is would you be fine paying what everyone else pays if the price is the same. And when the price is the same, "low" doesn't really have much of a meaning anymore since there is no comparison and low is a comparative term.