Dan,
This product appears to me to be just another version of "Wipenew" also advertized on the T.V.
I used WipeNew on the considerable expanse of plastic on the wifes Chevy Avalanche which was faded due to the Houston sun. I was very suprised to find it worked great, just as advertized. I was a bit suprised when I recieved my WipeNew in the Mial, as the bottle was extemely small, but after applying to the the supplied applicator pad, it went a Lo>>>>>>ng way. I did all the plastic surfaces, and only used about half the bottle. I would recommend it. It is also suposed to restore headlights, but not tried that yet, as i have no faded headlights to restore.