My thoughts on a few of the issues you are concerned with,
As for the wheels I bought a set of used wheels that had a little curb rash on them and the owner sanded it out with some fine sandpaper which left marks that look a lot like that, so I am assuming that is what happened there so a little touch up paint may have to be used to cover up that spot.
I don't think there is anything out of the order for the rust on the pulleys for a car that has sat a lot of winter months in a garage in NE Ohio.
The rust around the liscence plate holes is probably from the plate itself and should clean up easily, the rust around the latch I would check out pretty closely as you may have a leak in the trunk seal that is letting water collect in there.
looks nice I am sure you will enjoy it
just my opinions, which might not be worth much, but I don't charge much for them