I think Hisense is trying to break into the US market the way Hyundai did.....offer great warranties. I'm under the impression they are taking over Sharp. Don't get me wrong I would have bought a more well known brand if the price/warranties were comparable.....but $399.99 for a 55 inch 4K with a 4 year warranty......how can you go wrong?

No way anyone made any profit from this deal??????