Buying and selling are obviously two different things. Buy cheap sell high. Everyone likes to do it. His price is HIS price. Take it or leave it. He bought it new, took care of it, garaged it. That is worth something if you are buying to keep. Not if you are looking for a deal on a daily driver. He's not out of line considering the facts. Hope he gets it. It will take a cash buyer though. No one loans on 10 yr old vehicles or above book value.