I found this Build/Option Code Tag under the rear fascia and it is much like the Fender Tag used on Mopar muscle cars of old. It doesn't have the codes embossed like they did back then though I think all the information is in that bar code.
The fascia itself was relatively easy to remove though there are about 6 more fasteners than the manual "points" to with the arrows, the last 1 is behind the license plate.
Images of tag and car with fascia removed.