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Old Jun 24, 2022 | 11:09 AM
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nickwe21.'s Avatar
nickwe21.
Joined: Apr 2022
Posts: 98
Likes: 5
From: FL
Default Why was this car a failure?

Harsh words I know...but can't say it any differently. I am still baffled by the reason why the Crossfires never took off. I recently bought an SRT6 Roadster after owning a 2004 Limited and have been on love with these cars since I first laid eyes on them. Love the design, it's unique, appealing, nothing else like it.
When I see the other "sports" cars from that era (SLK, BMW Z3, Miata, Audi TT even Porsche Boxster) I find them to be dated, old and they just look like a vehicle from the early 2000s.
I remember when the first SLK came out in the 90s, it was groundbreaking. Magazines were writing about the uniqueness, the technology of the Vario roof and the Kompressor technology. Seeing an SLK from that era now looks uneventful and dull to me.

Now maybe I am biased, but I still love the design of the Crossfire today! I get asked about it at gas stations all the time and I find people walking around it in parking lots.
There are so many design details to the outside of that car that set it aside from the square, boxy looking vehicles from the past few years.
The interior got a bad rep back in the day from car magazine as they didn't like the silver plastic pieces. That doesn't bother me one bit, actually like it better than the wood trim in many Mercedes.

Find myself wondering if I had to buy a new sports car, what would I buy today and for a reasonable price (crazy for how cheap you can get an SRT6 with all it's power today!!!).
I can't come up with many that truly excite me.

So what was the actual reason these beauties never really took off? I imagined Mercedes would do a much better job at Marketing these cars and it's almost like they didn't want these to succeed. I hear that Chrysler wasn't even supposed to tell their customers that a SLK loomed under that hood.
Maybe it was the price point? Even though appropriate for what it was, and cheaper than the SLK, at the time Chrysler wasn't necessarily known for making high end quality vehicle.

Would love to hear your opinions. Still hurts to think this project never took off and was discontinued. I wish some major auto manufacturer would grab the concept, bring it into the 21st century,.modernize the looks a bit and run with it again.

Maybe the only good thing that came of it is that you can buy a heck of a lot of car for very cheap and have something unique that can excite you with a quality German engine.
So what was the reason these cars never took off? I imagine a lot of it was the marketi
 
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