Originally Posted by NJspeed69
I just don't get it. Why make such a great car and have such little publicity coverage? Put the Crossfire in one of those ads with the 300C damnit. I swear I'd be a better CEO of DCX than whoever that German dude is.
Actually, some pretty good advertising $ was thrown at the Crossfire last spring. The first season finale of The Apprentice had 28 million viewers. Even then Crossfire sales peaked in the U.S. at 1,669 units during May 04. And that's while the $299 lease was used to get many of the cars off the lot.