I have to chime in here, as I do this reset religiously.
I do not care if you think you drive your car like Steve McQueen in Bullitt everyday, at some point, everyone encounters traffic and a car in front of them that forces them to change their driving style.
Also, I am not quite sure why, but the reset seems to be very particular about being exact or it will not work. What I recommend for the naysayers, disconnect the negative terminal of your battery for 30+ mins, reconnect, and drive her like you stole her. If you still can not tell a difference then there is something wrong.... with you
I can not comment on the SRT as I do not own one, but for my 6 speed with some mods, it really makes a difference....