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Old Jun 27, 2006 | 06:56 AM
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DragonFire
Joined: May 2006
Posts: 30
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Thumbs up Chrysler should talk to it's customers

You always hear that car companies want to be "one" with the customer. I thought that Chrysler would really be interested in what a new customer had on his mind. I sent an e-mail to Chrysler on my love of the Crossfire and their need to promote it as an exceptional automobile. Three weeks and not even a recognition from Chrysler that they read it. Well maybe someone out there can get this message across.

Good morning. I have just purchased about 6 weeks ago, an Alabaster White roadster. Last week I put it in a car show just to see what the reaction was. The majority of people who looked at the car, had NO idea what it was. This proves that Chrysler has not done a good job getting the message of the Crossfire out. That is why there are so many 2005 leftovers, and there is no such thing as a 2006 here in Jacksonville Florida. I traded in a Corvette, because i was sick and tired of having a garage queen, and wanted to get back to the old saying..."there is no feel... like the feel behind the wheel". The Crossfire is an exceptional car. I had a choice of the Crossfire-350Z and Z4 and chose the Crossfire for it's design and the Mercedes heritage under the skin. It is a tight piece of machinery, that has the metal to call itself a true sports car. I drive it everyday. And since I live in Florida, the top is always down...We don't get much rain anymore.
Spend some money...Get the word out...get people behind the wheel of this lean mean driving machine. I'd go on TV to tell the praises of this fantastic car. In today's very competitive car market, you have to give people a reason to look. Mercedes has a heritage that everyone who owns a car understands. This is the catch that should be used in advertising and selling this car. As it was originally stated "route 66 meets the Autobahn." The ads should stress the melting of two powers into one magnificent example of what can be accomplished when the engineering of Mercedes and the design of Chrysler give birth to a unique form of transportation. And don't stress the SRT-6. It not meant for the masses. It's in the price range of a new corvette. Stress the Limited and maybe sneak in the base model. You have a winner that can stand with the pack. It's your job to make the masses understand what you have and desire it as much as the owners that now have one.
That would be a good commercial. Two giant pot of hot metal...one with the Chrysler emblem and one with the Mercedes emblem. In the middle of a dark hot steel factory environment. When the two hot liquids meet they begin to form the shape of the Crossfire. "From the design imagination of Chrysler and the engineering expertise of Mercedes...Crossfire"..."Feel the Heat!"

Some automobiles create a passion. I believe that the Crossfire is one of those automobiles.
 
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